In a highly regulated environment, consumer trials verify your product claims to enable consumer confidence in your brand vs competitor brands in the market. Working with the clinical experts, the team at GCRS Global verifies claims through scientific testing and substantiate them by presenting information in accordance with the latest market guidelines. Consumer testing is of key importance to highlight your product’s effectiveness and safety.
Since 2009, our founders have collaborated with numerous beauty brands to launch various products worldwide. We cater the needs of the brands by providing a full range of regulatory and personalised compliance services. Witnessing multiple global beauty brands fall in the loop of unprecedented documentation, at GCRS Global, our experts help you substantiate your claims by selecting appropriate routes like clinical testing, consumer trial, sensory testing and so on.
Progressing towards brand loyalty and brand reputation, consumer testing plays a vital role in the growth of every new and existing beauty brands. With GCRS Global as your partner, the claims of your product will be backed by scientific evidence, making your brand stand out in the global market.
What is consumer testing?
Multiple lab tests are undertaken to confirm the safety and potency of the product by experts, which increases the reliability of the product. Product claims need to be supported by robust evidence since the demands of the consumer is increasing and so is the vigilance of the advertising authorities. Keeping up with the ever-changing technological environment, our latest upgrade includes tests such as anti-pollution tests with analysis of the pH of the skin, water loss and sebum.
GCRS Global will help you understand how consumer testing will make your product shine out!
- Reliant method of communicating with the target audience, which helps in strengthening consumer’s faith and loyalty towards the product and the brand.
- The claims will be backed by scientific evidence which will assure the high quality of the product.
The purpose of consumer testing is to garner information from people in real life before the product reaches the market. Our wide range of experts include chemists, regulators, toxicologist, consultants, and auditors who cater to the unique needs specific to your product and brand.
The sample test reports show the intricacy of every study we undertake and how rapidly it is evolving.
Contact us to learn more about these studies and how we can level up your product!